BOOM! Publishes New Peanuts Graphic Novel

This March, join Charlie Brown, Linus, Snoopy and all your favorite PEANUTS characters as Happiness is a Warm Blanket, Charlie Brown, the very first PEANUTS graphic novel ever published, is released by newly-launched all-ages imprint kaboom! Based on the work by PEANUTS creator Charles M. Schulz himself, this graphic novel is sure to delight a whole new generation of PEANUTS fans!

“We’re honored to publish such a beloved property,” BOOM! Studios Founder and Chief Executive Officer, Ross Richie said. “I can think of no better way to kick-off our new all-ages imprint kaboom! than with the first PEANUTS graphic novel ever published!”

Adapted from the brand new animated special from Warner Home Video, Happiness is a Warm Blanket, Charlie Brown features Charlie Brown’s kite-flying woes, Linus’ insecurities, Lucy’s unrequited love for Schroeder and everyone’s favorite beagle, Snoopy, in a lively and colorful spin through Charles Schulz’s imagination. This 80 page, 7×10, hardcover graphic novel ships this March at the suggested retail price of $19.99 in conjunction with the all-new PEANUTS animated feature of the same name available on DVD from Warner Home Video March 29, 2011.

Happiness is a Warm Blanket, Charlie Brown is written by original creator Charles M. Schulz and adapted by Craig Schulz and Stephan Pastis, with art by Bob Scott, Vicki Scott and Ron Zorman.

“New original PEANUTS comic book content is a tradition that goes pretty far back in comic book publishing,” said BOOM! Studios Editor-in-Chief, Matt Gagnon. “Dell Comics published ‘Tip Top Comics’ which featured new PEANUTS comic book content created under the guidance of Charles Schulz. ‘Tip Top’ ran from 1936 until 1961, creating well over 40 original PEANUTS stories and countless covers. It’s exciting to be a part of the return of PEANUTS to the comic book format.”

The Happiness is a Warm Blanket graphic novel and DVD dovetails into a larger campaign launched in January when PEANUTS proclaimed 2011 as “The Year of ‘Happiness Is…'”. Throughout the year, the classic PEANUTS concept, which cartoonist Charles M. Schulz coined in 1960 with “Happiness is a Warm Puppy,” will be celebrated with special-themed products, cross-branding partnerships, social media campaigns and nationwide activities.

Launched last week, kaboom! is the brand new name for BOOM! Studios’ three year old all-ages imprint previously known as BOOM Kids! This year sees kaboom! launch with the premiere of the PEANUTS graphic novel, followed closely by an all new original series by fan-favorite Roger Langridge entitled SNARKED! along with Scholastic’s WORD GIRL. Taking over the branding on BOOM!’s current publishing of classic Disney stories, the kaboom! logo will now be gracing other previous BOOM Kids! titles such as Mickey Mouse, Donald Duck, and Uncle Scrooge and fan-favorite DARKWING DUCK, CHIP ‘N’ DALE RESCUE RANGERS and the recently announced DUCKTALES.