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Top Cow’s Early Resolution: ‘$2.99 In 2009′

By Joseph Dilworth Jr.

Published December 5, 2008

Top Cow Productions released a statement today vowing to keep the price of their regular-sized comics at $2.99. Many publishers already have cover prices of $3.99 and some have slowly been rolling out an increase. There have been unverified rumors floating around that publishers such as Marvel and DC will be shortly announcing a price increase from $2.99 to $3.99. We stress that these are unsubstantiated and unverified rumors, but just the idea causes acid-reflux in our wallets. Amid all this speculation it seems that the Cow crew is being preemptive in reassuring fans that the price of their favorite Top Cow books will remain consistent for at least the next fifty-two weeks. We applaud not only this early statement, but also Top Cow’s continued close ties to their fans as well as high-quality books that regularly provide some of the best value for your money at the comic book shops. Well done guys! All the details are below and we will have more information for your shortly.

TOP COW PLEDGES NOT TO RAISE THE PRICE ON ITS REGULAR-SIZED BOOKS IN 2009

$2.99 IN 2009

While other publishers increase the cover price of some of their books to $3.99, Top Cow will remain at $2.99

LOS ANGELES, Calif., December 5, 2008 – Top Cow Productions, Inc. announced today it will maintain a $2.99 price point for its regular-sized comic books throughout 2009, despite the recent move of other publishers to raise the cost of some of their books to $3.99.

“We looked around and saw cover prices creeping up and up all around us,” noticed Top Cow Publisher Filip Sablik. “It seems wrong to raise your prices on customers during these tough economic times. Once we knew we were going to hold the line on our prices, it made sense to call attention to it. Hopefully, it will encourage some fans to try our titles.”

And despite the price freeze, Top Cow will not compromise the quality of its regular-sized books to cut overhead costs.

“Our content pages will remain the same as it is now and in fact we’re adding more and more added-value pages, including interviews, back-matter articles and preview art,” said Sablik. “We want to be the value and quality leader in the industry.”

The $2.99 price point does not apply to oversized books, exclusive variant covers and special editions.



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Reader Response:

  1. On December 8, 2008, daddy x said:

    wow. remember when we were kids, we’d go down to red’s in riverside square and buy comic books for a quarter? i feel so old…

  2. On December 8, 2008, Joseph Dilworth Jr. said:

    Yes, and I remember earning my comics money helping you deliver newspapers…

  3. On December 9, 2008, daddy x said:

    a man’s got to work in this life. we were lucky enough to learn that at an early age…:)


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